And the winners of the new MTN Upstream competition are…

And the winners of the new MTN Upstream competition are…


The wait is over. MTN is proud to announce the winners of the Upstream competition, who pocketed R1.25 million in cash and one lucky winner received a stylish BMW 328i Sport.

Sharon Mungoni, from Soweto was selected as the winner of the BMW 328i Sport prize, while both Seipati from Durban and Yandisa Dweba from Margate won R500 000 each. And another winner from Mthatha walked away with R250 000 prize.

MTN launched the Upstream competition in 2015 in partnership with Upstream, a leading mobile commerce provider of digital services over mobile devices, across 43 markets. Upstream has been a reliable partner of MTN since 2014, working together in offering to MTN’s subscribers access to valuable, affordable and relevant digital services, within the fields of infotainment, education, health and video portals.

This competition rewards customers for subscribing to MTN’s content services. Every subscription to premium content service is an entry into the draw to win one of the grand prizes.

Contestants were eligible for various prices in three categories – Fitness Tips and Video Portal and French Lessons.

The French Lessons winner gets a BWM 320i Sport valued at R500 000, while both winners of Fitness Tips and Video Portal received R500 000 each.

“At MTN, we congratulate the winners. This bears testimony to our mission of making our customers’ lives a whole lot brighter,” says Larry Annetts, Chief Consumer Officer: MTN South Africa.

And the MTN SKY competition winner is…

And the MTN SKY competition winner is…

16 October 2014

MTN Sky winner with Mafikizolo and MTN CMO (1)

After weeks of waiting, speculation and fierce online discussions, the winner of the MTN Sky “Win A Plane” Competition was unveiled today amid much fan-fare. Durban-based Shikanth Bugwandeen was announced as the winner of the MTN Sky “Win A Plane” Competition.


As the winner of the competition, Bugwandeen has the option of taking home the Sling 4 four-seater aeroplane of redeem its cash equivalent of R1,7 million.


He opted to redeem the cash prize and pledged to donate 10% of his winnings to charities, including Open Air School, an institution that his daughter attends that caters for children living with disabilities.


Larry Annetts, Chief Marketing Officer at MTN South Africa, selected and announced the winner in the presence of both MTN and external auditors much to the excitement of the journalists who attended this momentous occasion at MTN head offices in Johannesburg.


“This has been a very exciting competition that has provided us with the opportunity to say thank you to our valued customers for their loyalty and support. The prize money of the competition resonates with the popular phrase: ‘the sky is the limit’. We wish to thank our customers for their overwhelming response to the competition which is testament of how we give our customers opportunities to experience unique experiences,” says Annetts.


A medical doctor by profession, an elated Bugwandeen was at loss for words when he was handed over the cheque.  “I am speechless and lost for words. My family does not want for anything. When MTN called me and told me that I am the winner of the competition I shrugged it off wondering: ‘who gives up a plane’. I don’t know what my family has done to deserve this.”


Bugwandeen says he will reserve the rest of his winnings for his children’s education.

Reimolotswe Primary School wins a fully connected computer laboratory

Reimolotswe Primary School wins a fully connected computer laboratory


The MTN SA Foundation, in conjunction with the Department of Water and Sanitation, awarded a fully equipped computer laboratory to Reimolotswe Primary School on the 7th of April 2016.  The computer lab was a first prize award for the Drama category of the Baswa Le Meetsi Project and competition.

The Foundation sponsored the wining prize of a computer laboratory for all the categories and has built and furnished five labs for all the winning schools.  The laboratories are the Foundation’s way of contributing to the national drive to improve the quality of basic of education. Educators use the media labs as the enabling tool to deliver their mandate.

The partnership with the Department of Water and Sanitation is founded on the Foundations mandate to connect South African communities for greater self-reliance making the Baswa Le Meetsi project- which targets foundation phase learners from Grade four to six in the General Education and Training (GET) band- a good platform implement on said mandate.  The participating schools are tasked with expressing their message about water and sanitation using art as a delivery medium in the following categories drama, poetry, praise poetry, music and posters.  The theme was “washing of hands, use and care of sanitation facilities for a healthy lifestyle .”

The sponsored computer laboratories each consists of 21 workstations, a multi-functional printer, an inter-active white board, data projector, router, data card for connectivity, external antenna to boost network connection, subsidised internet connectivity for 24 months and curriculum based software.

Kusile Mtunzi-Hairwadzi, General Manager of the MTN SA Foundation stated “Connecting schools and providing education facilities is key to MTN SA Foundation and I’m pleased that we are able to improve quality of education throughout South Africa.”

“The intention goes beyond connecting and educating the community but also includes providing an eco-system that will boost the local economy,” Mtunzi-Hairwadzi concluded.

The foundation’s overarching social investment mandate is to connect communities for greater self-reliance. It does so through a focus on ICT in education and community programmes.

Itsoseng Township to have access to MTN’s bold new digital world

Itsoseng Township to have access to MTN’s bold new digital world


In an effort to help increase vocational skills, access to education and life skills in previously disadvantaged communities, MTN, through its MTN SA Foundation, in partnership with the Department of Social Development donated a special needs computer laboratory to the Itsoseng Handicradft Centre.

The centre, which is located in Itsoseng Township is the only one of its kind in the Ditsobotla Local Municipality that caters for persons with disabilities. The centre offers services like sheltered employment, vocational training and social rehabilitation.

MTN SA Foundation, General Manager, Kusile Mtunzi-Hairwadzi says: “MTN SA Foundation believes that the centre is the perfect place to fulfil MTN’s mandate of connecting South African communities for greater self-reliance. The computer laboratory provides for the predominant special needs with specific and adapted equipment such as a Braille printer and stapler, Braille Translator software and software to improve numeracy skills.”

The 20 seater computer laboratory has been fitted with computers that all have software programmes tailor made for people withdevelopmental delays, cerebral palsy, cognitive and learning disabilities.

Mtunzi-Hairwadzi says: “We believe in an integrated approach that places strong emphases on holistic community development and this centre and its programme does that in a sustainable way.”

“Through our support we have focused on continuous education through fully equipped, connected and serviced computer laboratories that provide the learners and community members with access to world-wide information that assists their education process and their skills development,” she says.

The computer laboratory is an addition to the centre as it a seamless fit to the services that are already offered by the centre. These services include, vocational training (welding), educational (AET) services, life skills, advocacy and awareness training and psycho-social support.

MTN SA Foundation empowers centre for disable people with information and communication technology tools

MTN SA Foundation empowers centre for disable people with information and communication technology tools

Upington 6

As part of its strategic focus in working with government and civil society organisations to help advance the standard and quality of education in previously disadvantaged communities, MTN SA Foundation today donated a computer laboratory for children and elderly persons with physical and mental disabilities of the Oasis Skills Development Centre in Kalahari town, Upington, Northern Cape Province.

The centre received a computer laboratory with 24 months free access to the internet. This boasts hardware and software for people with special needs. The older persons will be able to make use of the laboratory to acquire basic ICT skills.

MTN SA Foundation, General Manager, Kusile Hairwadzi-Mtunzi said: “At MTN SA Foundation we believe passionately in finding ICT solution that can help empower communities. We also like to partner with those who are on the journey to finding solution that can help benefit society – Oasis Skills Development centre embodies this. The centre is a haven to many in the community members and their ethos of skilling learners is commendable.”

“The centre not only levels the playing field for learners with special needs that often don’t have access to the same quality of ICT tools, but it also ensures that communities have access to ICT and the Internet connectivity, and this is especially exciting for us.

“Investing in a centre that fulfils so many functions such as, basic academic education, stimulation and skills transfer through income-generating projects by providing assistance, support, training and guidance for children, youth and adults with multiple disabilities, is a worthwhile partnership because the benefits are immediately apparent to the educators, learners and community at large,” she said.

Upington 7

The new MINI Convertible

The new MINI Convertible


  • New edition of the first and still the only premium convertible in the small car segment; change of generation in the model range of the tradition-steeped British brand is continued with the new MINI Convertible; open-top driving fun on four seats combined with optimised qualities in terms of sportiness, efficiency, comfort, functionality, safety, connectivity and quality of both materials and workmanship.
  • Unmistakable exterior design; precise balance between top-class elegance and sporty flair; characteristic proportions with powerfully sculpted surfaces and a dynamically elongated silhouette; up-to-date interpretation of classic MINI design features: circular headlamps and rear lights with chrome surrounds, hexagonal radiator grille, black peripheral body surround, side turn indicator elements; large selection of body finishes including the variant Caribbean Aqua metallic presented here for the first time.
  • High-quality textile soft top with fully automatic opening and closing mechanism as well as sliding roof function; new drive, fully electric and therefore very quiet for the first time; also available as MINI Yours soft top with unique woven Union Jack graphic; opening and closing of the soft top and side windows in 18 seconds, also possible during travel at speeds of up to 30km/h; invisibly integrated rollover protection which extends automatically when required as a convertible-specific component of the integrated MINI safety concept.
  • Increased dimensions of the new MINI Convertible as compared to predecessor model by 98millimetres in length, 44 millimetres in width and 1 millimetre in height; longer wheelbase (+ 28 millimetres); larger track width (+ 42 millimetres at the front, + 34 millimetres at the rear); optimised space comfort on all four seats; new front seats with larger adjustment range; more comfortable entry and longer seat surface for rear passengers; also more clearly emphasised single-seat character with optimised lateral support at the rear; luggage volume expanded by approx. 25 per cent to 215 litres with closed top and 160 litres with open top; standard trim includes rear backrest with split fold, enlarged through-loading facility and Easy Load function.
  • Characteristic interior design with horizontally structured cockpit, circular or elliptical contours for displays, air vents and door trim elements as well as high-quality colour and material combinations; display and operating concept including instrument panel on the steering column, central instrument with new functions, optional LED lighting display and red start/stop button at the centre of the toggle switch bar in the lower section of the centre console.
  • Market launch of the new MINI Convertible with two engine variants; new engine generation with MINI TwinPower Turbo Technology; 3-cylinder petrol engines with 100kW in the MINI Cooper Convertible, 4-cylinder petrol engine with 141 kW in the MINI Cooper S Convertible.
  • Power transmission to the front wheels; 6-speed transmission as standard; 6-speed Steptronic transmission as standard in both the MINI Cooper and Cooper S; 6-speed Steptronic sports transmission with shift paddles at the steering wheel available as additional option for the MINI CooperS Convertible; extensive range of MINIMALISM technology as standard; optional MINI Driving Modes including GREEN mode for a pronounced sporty style or efficiency-optimised driving.
  • Typical MINI go-kart feeling due to suspension technology with model-specific set-up combined with wide track and long wheelbase; single-joint strut front axle and multilink rear axle with increased stiffness and reduced weight; speed-related Servotronic steering support and Dynamic Stability Control (DSC) including Dynamic Traction Control (DTC) and Electronic Differential Lock Control (EDLC) as standard; MINICooper S Convertible additionally with Performance Control; optionally available: Dynamic Damper Control, sports suspension; equipped as standard with 16-inch light alloy wheels (standard in the MINI Cooper Convertible) and 17-inch light alloy wheels (standard in the MINI Cooper S Convertible); light alloy wheels up to 18 inches as an option.
  • Highly rigid body structure with model-specific bracing elements for an agile driving response with maximum occupant protection; complete set of standard safety features with front airbags, head-thorax airbags integrated in the backrests, 3-point automatic belts on all seats, ISOFIX child seat mountings for the passenger seat and at the rear, tyre pressure display and partially active engine compartment lid for optimum pedestrian protection; needs-based control of the restraint systems and rollover protection by means of centralised safety electronics.
  • High-quality standard features including automatic soft top activation, central locking, Radio MINI Boost with USB and AUX-IN socket, Park Distance Control and air conditioning; customisation with a large selection of exterior mirror graphics, bonnet stripes, seat upholsteries, interior surfaces and Colour Lines as well as MINI Yours.
  • Innovative optional features available for the MINI Convertible for the first time: LED headlamps with LED daytime driving light and LED rear lights (standard in the MINI Cooper S Convertible); adaptive light distribution and LED turning light; LED fog lamp; lighting package with LED interior and ambient lighting; MINI Head-Up Display, Parking Assistant, Driving Assistant with camera-based active cruise control (standard in the MINI Cooper Convertible and the MINI Cooper S Convertible), collision and pedestrian warning with initial brake function (standard on the MINI Cooper Convertible and MINI Cooper S Convertible), high beam assistant and road sign detection; rear view camera(standard in the MINI Cooper Convertible and MINI Cooper S Convertible).
  • Additional options to enhance driving fun, comfort and individual style include 2-zone automatic air conditioning with convertible mode (standard in the MINI Cooper S Convertible), seat heating, Comfort Access, Always Open Timer with new display content, new wind deflector with reduced weight and simplified mounting (standard in the MINI Cooper Convertible and the MINI Cooper S Convertible), rain sensor with automatic driving lights control (standard in the MINI Cooper Convertible and MINI Cooper S Convertible), MINI Excitement Package including MINI logo projection from the exterior mirror onto the area in front of the door on the driver’s side, heatable windscreen, heatable and folding exterior mirrors, interior and exterior mirrors with automatic dip function, Radio MINI Visual Boost (standard on the MINI Cooper Convertible and MINI Cooper S Convertible models), MINI navigation system and Wired equipment package including navigation system Professional with MINI Touch Controller and Bluetooth mobile phone preparation.
  • Complete MINI Connected in-car infotainment program; constantly updated selection of apps for integration in the car via smartphone; exclusive MINI functions such as MINI Streetwise, online search, Sports Instruments and Force Meter; MINI Connected XL Journey Mate with real time traffic radar and rain warning function; online-based services for the use of social networks as well as entertainment offers such as Deezer, and GoPro.
  • Engine variants:MINI CooperS Convertible: 4-cylinder petrol engine with MINI TwinPower Turbo Technology (turbo charging, direct injection, fully variable valve control, variable camshaft control), capacity: 1 998 cc, output: 141 kW/ at 5 000 – 6 500 rpm, max. torque: 280 Nm at 1 250 – 4 000 rpm (300 Nm with overboost), acceleration (0–100 km/h): 7.2 seconds (automatic: 7.1 seconds), top speed: 230 km/h (228 km/h),
    average fuel consumption*: 6.1 – 0 litres (5.8 – 5.6 litres)/100 kilometres,
    CO2 emissions*: 142 – 139 g/km (134 – 131 g/km), exhaust emission standard: EU6.

Price: R433 000 (Manual) and R451 000 (Automatic)

MINI Cooper Convertible: 3-cylinder petrol engine with MINI TwinPower Turbo Technology (turbo charging, direct injection, fully variable valve control, variable camshaft control),capacity: 1 499 cc, output: 100 kW at 4 400 rpm, max. torque: 220 Nm at 1 250 rpm (230 Nm with overboost), acceleration (0–100 km/h): 8.8 seconds (automatic: 8.7 seconds), top speed: 208 km/h (206 km/h),
average fuel consumption*: 5.1 – 4.9 litres (5.3 – 5.1 litres)/100 kilometres,
CO2 emissions*: 118 – 114 g/km (123 – 119 g/km), exhaust emission standard: EU6.

Price: R368 000 (Manual) and R384 000 (Automatic)

* EU test cycle figures, fuel consumption dependent on the selected tyre format.

  • Exterior dimensions:
    Length: 3 821 millimetres
    MINI Cooper S Convertible: 3 850 millimetres,
  • 3 874 millimetres)
    Width: 1 727 millimetres
    Height: 1 415 millimetres
    Wheelbase: 2 495 millimetres
The new MINI Clubman

The new MINI Clubman


  • Continuation of the generation change in the MINI model family;
    new MINI Clubman as an innovative vehicle concept for the premium compact segment; unique combination of functionality, everyday practicality and long-distance suitability offering driving fun, premium charisma and individuality in MINI style.
  • New interpretation of the tradition-steeped shooting brake concept adapted to the demands of the compact class for the first time; powerful front section with inlets for Air Curtains; also side Air Breathers behind the front wheel arches for the first time in a MINI; dynamically stretched silhouette with four side doors and a shoulder contour that emphasises the car’s width; long roof line and fin antenna with red alarm system status light; steep rear with characteristic split doors, Clubman model inscription and integrated, horizontal lights; new paint finishes Melting Silver metallic and Pure Burgundy metallic; roof and exterior mirror caps in white, black or silver contrast finish.
  • MINI Clubman with clearly matured character as compared to its predecessor in terms of versatility, space and product substance; exterior and interior dimensions significantly more generous, also in comparison to the new MINI 5 door: length + 27 centimetres, width + 9 centimetres, wheelbase + 10 centimetres; five fully-fledged seats; luggage compartment volume: 360 litres; rear backrest with 40: 20 : 40 folding split; maximum storage volume: 1 250 litres.
  • Entirely newly designed interior; broad instrument panel with cockpit facia frame in upper section; instrument cluster on the steering column; harmoniously integrated circular central instrument with LED lighting ring and display for vehicle, infotainment, phone and navigation functions; intuitively usable air conditioning control unit and toggle switch below the central instrument; model-specific centre console with electric parking brake, storage compartments, two cup holders, MINI Controller and armrest; high-end decorative strips for centre console and door trim panels.
  • Market launch of the new MINI Clubman with two engine petrol variants; petrol engines of the new generation feature MINITwinPower Turbo Technology; the 3-cylinder MINI Cooper Clubman (100 kW); MINI Cooper S Clubman with 141 kW 4-cylinder petrol engine.
  • Power transmission to the front wheels as standard via 6-speed transmission; 8-speed Steptronic transmission optionally available for the first time in the MINI Cooper S Clubman also 8-speed Steptronic sport transmission MINI Cooper S Clubman; 6-speed Steptronic transmission standard in the MINI Cooper Clubman; extensive MINIMALISM technology including auto start/stop function and optional GREEN mode.
  • Highest level of ride comfort and brand-based go-kart feeling ever seen in a MINI due to high-quality suspension technology that is unique within the competitive field; single-joint strut front axle with completely newly developed components; multilink rear axle optimised on a model-specific basis; maximum agility due to particularly large track width, weight-optimised construction and high level of stiffness; electromechanical power steering with Servotronic function as standard.
  • Dynamic Stability Control (DSC) as standard including Dynamic Traction Control (DTC) and Electronic Differential Lock Control (EDLC), also with Performance Control in the MINI Cooper S Clubman; model-specific spring and damper set-up; sports suspension and Dynamic Damper Control optionally available; standard trim with light alloy wheels in 17-inch (standard in the MINI Cooper S Clubman) format; light alloy wheels optionally available up to 19 inches.
  • Optional features include the MINI Driving Modes (standard on the MINI Cooper S Clubman) available for individual car set-up; rotary switch at the base of the gear or selector lever to activate MID, SPORT and GREEN modes; capacity to influence characteristic curves of the acceleration and steering, the shift dynamics of the Steptronic transmission and Dynamic Damper Control; GREEN mode in conjunction with Steptronic transmission including coasting with decoupled drivetrain.
  • Weight-optimised and crash-optimised body structure; standard safety fittings include front and side airbags, side curtain airbags, 3-point automatic belts on all seats, at front with belt tensioners and adaptive belt force limiters, ISOFIX children’s seat attachment at rear and optionally also on the front passenger seat; tyre pressure display; excellent acoustic and vibrational comfort.
  • Wide range of innovative optional driver assistance systems: MINI Head-Up-Display, Parking Assistant, rear view camera and Driving Assistant including camera-based active cruise control, collision and pedestrian warning with initial brake function, high beam assistant and road sign detection.
  • High-end standard trim including features such as air conditioning, radio with USB interface and AUX-IN socket, Bluetooth telephone hands-free facility, rain sensor with automatic driving lights control and electric parking brake.
  • Innovative optional lighting technology: LED headlamp including LED daytime driving light and LED rear lights (standard in the MINI Cooper S Clubman); adaptive light distribution and LED turning light; LED fog light.
  • Model-specific MINI Excitement Package with LED interior and ambient lighting as well as novel projection of the MINI logo from the exterior mirror on the driver’s side when opening and closing the car; MINI Yours Interior Styles with backlit door bezels for the first time; alarm system including red LED status light integrated in fin antenna.
  • Wide-ranging options for increased comfort and functionality: electrically adjustable seats with memory function for the driver for the first time in MINI, as well as sports seats and John Cooper Works sports seats; Comfort Access exclusively for the MINI Clubman with non-contact opening of the split doors (easy opener); 2-zone automatic air conditioning; seat heating; electrically operated panorama glass roof; electrical heatable and foldable exterior mirrors; interior and exterior mirrors with automatic dip function; multifunction steering wheel; through-loading system with rear backrest in 40:20:40split; trailer tow hitch; MINI navigation system Professional; Radio MINI Visual Boost; Harman Kardon hi-fi speaker system.
  • Extensive range of options for exterior and interior individualisation: John Cooper Works Aerodynamics Kit; Chrome Line exterior; roof rails; large selection of seat types, decorative surfaces and interior colours; exclusive John Cooper Works and MINI Yours fitting options.
  • MINI Connected in-car infotainment program unique within the competitive field; wide range of functions and the opportunity for ongoing expansion due to apps that allow integration in the car via smartphone; exclusive MINI functions such as Mission Control, Dynamic Music, Driving Excitement and MINIMALISM Analyser; MINI Connected XL Journey Mate with Real Time Traffic Information; online connection also allows the use of social networks such as Twitter, the reception of RSS news feeds and entertainment programs such as, GoPro and Deezer.

MINI Cooper S Clubman: 4-cylinder petrol engine with MINI TwinPower Turbo Technology (turbocharging, direct injection, fully variable valve control, variable camshaft control), capacity: 1 998 cc, output: 141 kW at 5 000 rpm, max. torque: 280 Nm at 1 250 rpm (300 Nm with overboost),acceleration (0–100 km/h): 7.2 seconds (automatic: 7.1 seconds), top speed: 228 km/h (228 km/h),
average fuel consumption*: 6.3 – 6.2 litres (5.9 – 5.8 litres)/100 kilometres,
CO2 emissions*: 147 – 144 g/km (137 – 134 g/km), exhaust emission standard: EU6.


Price:  R415 000 (Manual)  and R434 500 (Automatic)
MINI Cooper Clubman: 3-cylinder petrol engine with MINI TwinPower Turbo Technology (turbo charging, direct injection, fully variable valve control, variable camshaft control),capacity: 1 499 cc, output: 100 kW at 4 400 rpm,
max. torque: 220 Nm at 1 250 rpm (230 Nm with overboost), acceleration (0–100 km/h): 9.1 seconds (automatic: 9.1 seconds), top speed: 205 km/h (205 km/h),
average fuel consumption*: 5.3 – 5.1 litres (5.3 – 5.1 litres)/100 kilometres,
CO2 emissions*: 123 – 118 g/km (123 – 118 g/km), exhaust emission standard: EU6.


Price: R343 000 (Manual) and R361 000 (Automatic)
* EU test cycle figures, fuel consumption dependent on the selected tyre format.


  • Exterior dimensions:
    Length: 4 253 millimetres
    Width: 1 800 millimetres
    Height: 1 441 millimetres
    Wheelbase: 2 670 millimetres
MINI Goes Virtual Reality

MINI Goes Virtual Reality



Midrand. MINI has launched a global marketing campaign using individual virtual-reality technology. The premium automotive brand is showcasing two 360-degree short films, which allow viewers to roam freely in virtual space. MINI will therefore become one of the first brands to harness the huge potential of virtual-reality (VR) technology for top-quality storytelling. This move also underscores the brand’s positioning as an innovative company that explores new directions in communications.


The two six-minute short films “Real Memories” and “Backwater” are available on YouTube and the campaign website in more than 20 countries worldwide.  The films are being promoted through YouTube pre-rolls and on various social-media platforms, including Facebook, Twitter and Instagram.


The films were shot in Barcelona using a custom stereo rig with nine RED Dragon cameras offering a combined resolution of 14k. A custom 7 GoPro camera rig was developed specially for scenes inside the car. The films can be viewed directly online in a browser or on any smartphone with an installed YouTube app. They will also be available shortly for Samsung Gear VR and Oculus Rift virtual-reality viewers.


For the global marketing campaign, MINI has started distributing more than 140,000 MINI Virtual Reality Cardboard Viewers for free worldwide (the viewer is based on the new version of Google Cardboard presented this summer). For the local campaign visit, this will enable you to register for a VR viewer via a preferred dealer.


In addition to the two VR films, the campaign website also features other exciting video content: two trailers, a making-of video and brief clips of the actors discovering the features of the MINI Connected system during breaks in shooting.

Heineken® takes taste to the next level with edible music

Heineken® takes taste to the next level with edible music

Neural Sense and Nicolaas van Reenen


Two days ago, December 9th, visitors to the pop-up Heineken® Next Level Bar in Braamfontein got to #OpenNextLevel with a totally unique sensory experience dubbed Edible Music.


By combining a gastronomical chef, brilliant creative minds, Heineken® and a bit of fancy science, a way was found for people’s response to food stimulus to be translated into music. Cool, right?


It all started when Heineken® invited music producer Nicolaas van Reenen and chef Jade de Waal to embark on a next level sensory experiment. The aim: to convert flavours into measurable brain waves and translate these into sound waves to create music. To achieve this, Jade cooked up three taste profiles, with Heineken® as the fourth. Wearing an EEG (Electroencephalography) device, which measures the electrical activity on the surface of the scalp, Nicolaas was exposed to the various tastes and Neural Sense measured his emotional and cognitive response. Using the neurofeedback and biometric data from this session, Nicolaas then transformed the taste experience into a next level audio experience – turning brain waves and heart-rate waves into sound waves.


The experiment and outcome were so cool that Heineken® couldn’t give up the opportunity to let consumers go through the same process and have their unique sound waves added to the “neuro-soundscape” originally created by Nicolaas, which played as the soundtrack in the bar.


“The innovative bar, designed to emulate the sleek new 330ml Heineken® Cool Can, was developed as an intimate space for creatives to meet, collaborate and share experiences such as this. More next level experiences, activations and exhibits are planned over the next couple of days, until the bar closes onSaturday 12th December,” says Tjeerd Veldhuis (Marketing Manager, Heineken® South Africa).


The Heineken® Next Level Bar is now open and free to the public at Smit Service Street, Braamfontein, Johannesburg (GPS co-ordinates: -26.194651, 28.034776) until the 12th of December 2015 from 2pm till midnight, Tuesday to Saturday. For full details and programme, follow Heineken on Twitter (@Heineken_SA) and/or Instagram (@Heineken_SA). Heineken® Open Your World


HEINEKEN® Not for Sale to Persons under the Age of 18.  Enjoy Responsibly.

Heineken® Next Level Bar 2

MTN now offers iPhone 6s and iPhone 6s Plus

MTN now offers iPhone 6s and iPhone 6s Plus



MTN will offer iPhone 6s and iPhone 6s Plus, the most advanced iPhones ever, beginning on 16 October 2015. Customers can pre-register iPhone 6s and iPhone 6s Plus.


MTN head office in Fairlands, Johannesburg, and flagship stores at Century City in Cape Town and at the Umhlanga MTN Gatemax store  in Durban will be open for trade on the day of the launch, and customers can start purchasing the new iPhone 6S and iPhone 6S Plus from 00h01 on 17 October.


The iPhone 6s 16GB will be available starting at R489 per month on the My MTNChoice 100 plan. The iPhone 6s Plus 16GB will be available starting at R559 per month on the My MTNChoice 100 Plan. iPhone 6, iPhone 6 Plus and iPhone 5s will also be available. For additional pricing details, please visit


iPhone 6s and iPhone 6s Plus bring a powerful new dimension to iPhone’s revolutionary Multi-Touch interface with 3D Touch, which senses force to enable intuitive new ways to access features and interact with content.


The new iPhones introduce a transformative new approach to photography

called Live Photos, bringing still images to life by capturing a moment in motion. Live Photos, 3D Touch, 12-megapixel iSight camera, 5-megapixel FaceTime HD camera with Retina Flash and more are powered by the Apple-designed A9 chip, the most advanced chip ever in a smartphone, delivering faster performance and great battery life.


iPhone 6s and iPhone 6s Plus are designed with Retina HD displays made from the strongest glass on any smartphone and 7000 series aluminum, the same alloy

used in the aerospace industry, in gorgeous metallic finishes that now include rose gold.


“MTN is excited to once more provide its customers with the opportunity to own the most advanced iPhone ever made. We believe that with the substantial network investment that MTN is making, our customers will have a more seamless experience on a world-class network that befits the device of this stature,” says Larry Annetts, Chief Marketing Officer: MTN South Africa.


Customers can buy iPhone 6s and iPhone 6s Plus at MTN’s retail shops. For complete details on pricing, please visit For more information on iPhone, please visit:


We are cognizant of how desirable this iconic smartphones is and that many of our customers who are early adopters would wish to be the first to lay their hands of the latest handsets. The head office and our flagship stores in Cape Town and Durban will be open for trade after midnight on October 16 for customers who wish to acquire this handset on the launch date. This is part of our efforts at offering our customers with a distinct customer experience,” Annetts concludes.

Related Article
TeeChip – The Ultimate Online Platform For Selling Custom Merchandise

TeeChip – The Ultimate Online Platform For Selling Custom Merchandise

Internet is one hot market for selling your brand and you can make good money selling custom merchandise on smart online platforms.  While most online selling portals are focused on selling multiple products, there are some platforms and sites that allow more focused approach by allowing specific items for sale. One such great site is Tee chip.  The amazing site is a dream destination for the sellers seeking a platform to market their products by producing original campaigns selling custom printed t-shirts, drinkware, phone cases, posters and much more. Here are splendid features of that site that distinguishes it: The site is an ideal platform for any individual or business who is desirous to design custom printed t-shirts and other products for a niche market and sell them at a profitable price. All you need as a smart seller is a little flare for creativity and you are good to go with starting your own t-shirt campaign on Tee chip. It is as simple as it can get. You just need to reach the site and follow these steps: Select a design of your choice that you want to sell. A powerful software helps you in designing custom concepts. It is suggested to select catchier designs to attract more attention. You can choose from multiple products (t-shirts, phone cases, hoodies and mugs) and set the price range as per your budget. You are all set to launch your campaign thereafter. You would have a campaign URL that can be shared with your friends, family and campaign support. For every item sold through your custom campaign, you earn healthy profit... read more