LINDT Chocolate Boutique Set To Sweeten Up Sandton City
From Switzerland to South Africa, LINDT celebrated the official launch of their Sandton City Boutique Chocolate shop with an incredible chocolate art exhibition that was in attendance by the likes of Jay Anstey, Maps Maponyane, Juliana Vascolnecelos, Zakes Bantwini and Jason Hartman.
Chocolate connoisseurs are in for a real treat, as LINDT unveils its Chocolate Boutique in Sandton City. The first of its kind in South Africa, the LINDT Chocolate Boutique offers a customised, immersive brand experience designed to take chocolate appreciation to a new level.
The new store will now provide customers with an intimate, luxurious glimpse into the world of the LINDT Swiss Master Chocolatiers, and offer passionate chocolate lovers the opportunity to explore a wide selection of international LINDT flavours, as well as the full range of well-known favourites.
Drawing on the warm brown and vibrant gold tones of the brand, the LINDT Chocolate Boutique draws inspiration from its successful international retail strategy, boasting a unique, sophisticated ambience designed to enrich the chocolate appreciation experience, and reflect the elegance and finesse the LINDT Swiss Master Chocolatiers have come to be known for.
Over and above its retail offering, the LINDT Chocolate Boutique gives visitors a chance to experience the passion, dedication and imagination of the LINDT Master Chocolatiers, and learn more about the unique processes, premium ingredients and peerless craftsmanship that have made LINDT one of the world’s favourite chocolate brands for the past 170 years.
With the help of on-site Chocolate Advisors, LINDT fans will also be able to discover new and exciting flavour profiles based on their individual preferences and lifestyles.
“This is more than just a shop, but rather an invitation into the world of LINDT,” explains Nicolas Thoenen, CEO of Lindt & Sprüngli South Africa. “The LINDT Chocolate Boutique concept has already been a huge success internationally, and we are thrilled to finally be able to offer South African consumers a chance to experience it. Elements like the LINDOR Pick & Mix, which enables consumers to choose from an assortment of LINDOR Truffle flavours, have proven incredibly popular across all our global outlets, and we expect them to be equally well received by local audiences.”
A world-first exhibition of chocolate art, inspired by the LINDT journey from Switzerland to South Africa, will be on display in store. The exhibit, which features edible art pieces crafted by the LINDT Master Chocolatiers, will be open to the public until the 14th September.
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